How often have you heard the phrase living in a fool’s paradise? Well, a frightening observation is to see it practiced from a sales perspective!
In our world, a fool’s paradise is defined by the following choices that our competitors make.
In today’s sales world you and I are always looking for the ideal prospect. But how about the ideal competitor? One that is living in a fools paradise?
A competitor that has fallen into this trap has grown soft, feeling that present circumstances will carry them into the future. The sad observation is many of these organizations have their customers (your prospects) caught in their downward spiral. You know the type, those that claim and hide behind their relationships alone.
Five proven solutions to expose the fool (your competitor) and his fool’s paradise:
By taking this path with a prospect that is looking to change and is interested in innovative ideas you can, and will prevail. You can save your own customer from the downward spiral of accepting the status quo, better known as a fool’s paradise.
As always, I am here to help.
To your success,